Brighton Food Tours
-Print & Apparel
Cat and Angela started BFT in 2016 with the ambition of sharing Brighton’s burgeoning
indie food & drink scene with visitors and locals alike.
Having since developed close relationships with Brighton’s best food & drink establishments and having amassed some 200 5* TripAdvisor reviews, it was time for a full re-brand to better reflect the success and quality of the tours.
Working closely with the BFT team throughout the branding process, we identified Brighton’s independent spirit and the passion of the diverse range of featured vendors as the key references for the new visual identity.
We developed a simple, memorable logotype and colourful palette to work in combination with a flexible set of food inspired illustrative elements for use across digital, print and apparel touch points.